Betsalel Culture is a nonprofit organization dedicated to pluralistic art and culture. It supports, facilitates, and nurtures initiatives and projects that align with its values, goals, and vision and need a home to realize their dreams. We view our partners as part of a broader community working together to impact the wider artistic field and foster a more equal society and environment Betsalel Culture operates as an umbrella organization driven by a deep-rooted commitment and connection to the society in which it exists. Social solidarity, equal rights, partnership, and creating space for radical expression are the engines driving our work.

ABOUT

Who Are We

We believe local art calls for a new emotional space where people can feel rather than just discuss. Our mission is to create a home where artists of all social backgrounds can express themselves and freely share their voices authentically. By understanding and embracing the complexities of our reality, we can foster social solidarity and help build a better, more sustainable future.

Vision

about.

goals

Goals

01. Supporting Independent Creators

02. Promoting Shared Art and Culture

03. Working with Diverse Communities

Providing independent creators with the tools, resources, and professional support needed to realize their artistic vision while encouraging innovation and deepening creative processes. We believe in every creator's ability, regardless of social or economic background, to express themselves and drive change.

Initiating and implementing art workshops and activities tailored for diverse communities across the country to bridge different groups and broaden participants’ cultural horizons. We strive to foster connections among audiences from varied cultural backgrounds, strengthening their sense of belonging and mutual understanding.

Creating platforms that bring together artists and diverse audiences to foster creative and social dialogue. Through art, we cultivate values of inclusivity, multiculturalism, and mutual respect, believing that connections between people and cultures form the foundation of a shared society.

How We Operate

Betsalel Culture organizes artistic projects, workshops, and creative activities across the country, engaging diverse populations from all sectors of society. Our aim is to bridge gaps and strengthen connections between different communities. Activities include workshops, performances, seminars, and more, featuring artists from various backgrounds and creating platforms for intercultural collaborations. Each project is carefully designed with a focus on profound social impact, offering empowering and unifying experiences for artists and audiences alike.

Betsalel Culture supports and operates projects such as artist residencies, performances, workshops, galleries, and other art and culture-related initiatives. It bridges creators and entrepreneurs while promoting multicultural partnership through collaboration with diverse institutions, organizations, and communities. Every project is meticulously chosen to reflect the social fabric, emphasizing cultural and personal diversity as a source of strength and connection.

Then & Now

The Betsalel for Culture nonprofit was founded in 2017 under the name ManTheWho, driven by a vision to promote culture and art as a social bridge and to strengthen communities through collaborative creation. Since its inception, the organization has operated across various fields, from cultural events and performances to unique workshops designed for diverse audiences, including individuals with special needs, at-risk youth, and trauma survivors.

Our Story

Tom and Einat Betsalel, siblings, artists, and creators, took on the leadership of Man The Who nonprofit in 2024 out of a deep sense of mission and love for the arts. Tom and Einat Betsalel, born and raised in northern Israel near the Lebanese border, recall gazing at the Lebanese mountains as children—landscapes so close yet so inaccessible. Growing up iin a home steeped in art, Tom found his passion in music, while Einat was drawn to the world of dance.

Their environment was a blend of cultures and curiosity and desire to delve deeper into the richness surrounding them. Yet alongside this cultural abundance was a constant sense of boundaries—a physical border they couldn’t cross and a mental barrier that distanced them from truly engaging with neighboring cultures.

This "so close, yet so far" feeling inspired a dream in Tom and Einat: to bridge gaps and connect communities through their greatest passions—art, music, and dance. Thus, their association was born. Their vision was clear: to create a platform enabling people from all backgrounds to share their stories and cultures, discovering new points of connection through art. They aspire to a safe, thriving, and sustainable future where diverse cultures coexist harmoniously and collaborate against the stunning backdrop of the Western Galilee, overlooking the Lebanese mountains

Alexa Young, CA